Redheadday began in 2005 as an idea of the Dutch painter Bart Rouwenhorst in the small city of Asten. The first festival drew 150 natural redheads. At the time, the event competed for publicity in Asten's newspapers with a local pumpkin contest. Owch. Then the Dutch national press got wind of it and redheadday made headline news.
The festival, now sponsored by the Dutch government and featuring free admission, moved to the larger venue of Breda in 2006. Redheadday is a myriad assemblage of art exhibitions, lectures, workshops and demonstrations, all geared specifically towards the red-haired sector of the world's population. The event's highlight, though, is a massive, organized-chaos redhead photoshoot on the final day. That's a lot of gingers.
Take that, pumpkin contest!